Idea VS Virtuoso

Idea VS Virtuoso

I recently read an article on Entreprenuer.com title… It’s not the idea – Its what you do with it. This statement was so relevant to today’s economy and business climate. Many business owners experience hesitations in launching their companies based on their confusion on the most effective strategies and marketing methods when it comes to a new idea.

Coincidentally, this same concern became a topic of discussion at an event just this week. Just a few days ago, I was an active participant in an entrepreneur discussion hosted by DonAngelo Bevans of www.thegameconsulting.com. During this session, the speaker discussed problem solving techniques and tools. One problem that surfaced was FEAR of idea pirvacy and how the focus on the negatives often leads to new business failures. Throughout the discussion, many people had several different interpretations of this frequent entrepreneur obstacle. Whether you are looking to get funding from private investors, banks and through other sources, you must expose vision before they can buy into your ideas, CORRECT? You would be surprised at how many entrepreneur cringe or even freeze at the thought of this or the potential that they may lose their time, money and emotional investments to launch this “new big thing.” However, one thing that we all can agree on is that “there are many ideas, but the people or executers are the difference.” So why does it matter if you share your vision, if you are confident that YOU and ONLY you have the insight to execute it most effectively? In saying this… What do you think?

o As a “Virtuoso” or expert in your business, is it the idea that makes you success in business or is it you that drives, sells and grows the vision into a reality?

o How can you measure the rewards in the risk as a business owner if you do not have the courage to leap?

o How valuable is an idea with out the “Virtuoso” to properly execute or how valuable is the “Virtuoso” without a new and brilliant idea?

o When selling, marketing and launching your business, is it more important for you to stand out in the crowd, have effective communication, top-notch sales ability, or is it all about what you are selling?

Sit and ponder on this and let us know your thoughts.

“Marketing takes a day to learn. Unfortunately it takes a lifetime to master.”

~ Phil Kolter

Coming soon: “The Virtuoso Start-Up Handbook.” Follow us at www.twitter.com/bizvirtuoso, visit us at www.bizvirtuoso.com Or CALL US at 1-800-383-1148.

Ms.Virtuoso